One of the most fruitful changes to my digital habits this year was unsubscribing to any email list that was non-essential. I’ve been able to significantly reduce my volume inbound email.
This was a tough task. I’m a rabid content consumer. I hate missing out on things, like when my favorite band is working on a new album, or when Fender releases a new guitar model. Don’t forgot those 50 digital marketing newsletters, just in case the one out of twenty I actually read delivered a career-altering revelation.
My general take on email newsletters: if it was meant to be, I’ll rediscover my subscription.